by Lead Generation & Marketing Consultant | Feb 26, 2016 | Analytics and Attribution, Customer Aquisition, Find Perspective Clients, Finding New Business, List Building, Return on Investment
As a marketing director, your mission is to drive significant revenue growth through effective B2B demand generation strategies. This article provides you with essential planning priorities to achieve remarkable results. Embrace precision targeting, craft a compelling...
by Lead Generation & Marketing Consultant | Jan 7, 2016 | Analytics and Attribution, Assessing ROI, Finding People Searching for My Product, Marketing Consulting, Return on Investment
Attribution is the Heart of Lead Generation I am constantly approached by customers looking to generate leads and reach customers but not knowing where to start. In large part the challenge for most customers is a failure to understand the importance and role...