What do Gamer’s have to teach Marketer’s About Pricing

What do Gamer’s have to teach Marketer’s About Pricing

by | Jan 7, 2016 | Customer Targeting, Finding People Searching for My Product, Lead Generation Consultant, Marketing Consulting, Sales Consulting

I have often heard it suggested the adult film industry is a hub of innovation. The problem however for a marketer is that When it comes to marketing I guess the problem is sex sells itself. Gaming on the other hand has a much harder task. Without the ability to...

Why Attribution is Key to Sustainable Lead Generation

by | Jan 7, 2016 | Analytics and Attribution, Assessing ROI, Finding People Searching for My Product, Marketing Consulting, Return on Investment

Attribution is the Heart of Lead Generation I am constantly approached by customers looking to generate leads and reach customers but not knowing where to start. In large part the challenge for most customers is a failure to understand the importance and role...