by Lead Generation & Marketing Consultant | Dec 1, 2016 | Customer Aquisition, Inbound Marketing
Keyword targeted landing pages are as their name suggests – landing pages that are created about a particular topic which people are searching for. Keywords targeted landing pages are the basis of most search engine optimization efforts as they house the content...
by Lead Generation & Marketing Consultant | Dec 1, 2016 | Customer Aquisition, Inbound Marketing
When comparing marketing styles I always compare three aspect; customer targeting, customer acquisition and customer retention. When it comes to customer targeting account based marketers focus their efforts on their channel of delivery. Messaging is always designed...
by Lead Generation & Marketing Consultant | Dec 1, 2016 | Customer Aquisition, Inbound Marketing
Using content marketing tactics to generate leads is a tried and tested lead generation method. Typically inbound marketing agencies attempting to do this follow some form of the following steps; 1) identify customer use cases 2) identify perspective...
by Lead Generation & Marketing Consultant | Dec 1, 2016 | Inbound Marketing
Inbound marketing is a content driven approach to search, social and PPC marketing. At Click Shift Inbound Marketing and lead generation we create content designed to convert. We achieve this by curating content that not only reflects your targets positioning and...
by Lead Generation & Marketing Consultant | Dec 1, 2016 | Inbound Marketing
Click Shift marketing is a agency passionate about your activations and how to bring events to life. We provide actionable data and insights about real time events and the people who are participating at them. We supply live event monitoring and tracking in addion to...
by Lead Generation & Marketing Consultant | Nov 29, 2016 | Customer Aquisition, Inbound Marketing
Any search engine optimization consultant worth their salt pays attention to moments of intention. According to Google these moments are what trigger searches for products, solutions and information. They are the individual moments when a person decides they want to...