12 Questions Every Data-Driven Marketer Should be Asking

12 Questions Every Data-Driven Marketer Should be Asking

by | Jul 23, 2018 | Analytics and Attribution, Branding and Identity, Customer Aquisition, Customer Targeting, Finding Customers, Finding Customers Online, Finding People Searching for My Product, Inbound Marketing, Marketing Consulting

I have been grappling of late how to review, in a somewhat holistic way, a companies digital marketing efforts. In large this is in thanks to the task of prioritization being top of mind. If you can’t do everything how do you figure out the most effective use of your...

Social Media Strategy (according to me in 2012)

by | May 3, 2016 | Branding and Identity, Customer Aquisition, Customer Targeting, Find Perspective Clients, Finding Customers, Inbound Marketing, List Building

The term social media is new to this world. It did not exist in the days when there was just media. It is in a sense a response to media’s early failures. When media came to exist in the way we know it now it was made for us and we had no control over it. It arrived...

Market Testing and Lead Generation

by | Apr 8, 2016 | Business Development Consultant, Customer Aquisition, Customer Targeting, Find Perspective Clients, Finding Customers, Finding Customers Online, Finding New Business, Marketing Consulting, Process Mapping, Sales Consulting, Uncategorized

Why Test Business Concepts The repeat success of companies using traditional bootstrapping and lean start up methods has made it abundantly clear the advantages of market testing a concept as early as possible. Why wait until you have a viable and scalable production...

Kingston, Ontario – Graphic Design and Marketing

by | Mar 28, 2016 | Customer Aquisition, Finding Customers, Finding People Searching for My Product, Generate Leads Online, Get Business Leads Online, Uncategorized

Online Generation Canada Click Shift provides graphic design and marketing services in the Kingston and thousand Island area. We help clients find perspective customers online. In particular we help clients: graphic design and marketing support lead generation and...